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Our experience shows that well-targeted and interesting ads bring more benefits to advertisers and raise trust of users to the advertising system as a whole.
Women More Accepting of Targeted Ads If Relevant ... indicate that nearly two-thirds of respondents "thought it was 'cool' when they saw an online ad ...
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Best Buy launched the first campaign under a new partnership between shopping app ShopSavvy and vertical ad network Longboard Media that features targeted and location ...
Interactive-TV software and conditional-access supplier NDS and audience-measurement firm TNS Media Research want to use the existing base of set-top digital video recorders (DVRs ...