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Twitter has responded to the recent request from marketers asking to target social media campaigns on this medium to genders with promoted products. The ...
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Behavioral ad targeting may be getting the evil eye from regulators in Europe, but portals have other plans. Today, Yahoo is announcing a new ad partnership with Nectar, the ...
Tweet Getting the Right Ads in the Right Place Targeted advertising has been heralded in various forms as the salvation of the pay TV industry, an